East Coast has adopted the Railway Children as its corporate charity of choice.
The news comes shortly after East Coast took part in the international children’s charity’s ‘Go M.A.D.’ (Make a Difference) fundraising day in March, when directors and senior managers worked on board trains and raised £13,320.22.
Says East Coast Managing Director Karen Boswell, ‘We’re delighted to have named the Railway Children as our chosen charity following the great fun we had raising money by taking part in its Go Mad fundraising day. It is testament to the generosity of our customers that we were able to raise such a fantastic sum in just one day. The money will be used to help homeless children in the UK and around the world.
‘East Coast is proud to be working with the Railway Children and we look forward to helping it raise lots of money and awareness of the fantastic things it is doing to improve the lives of children in the UK and abroad.’